case study
Bringing the BOOM to the Boombox
Service
Digital Marketing Strategy and Consulting, Paid Advertising, Website and Landing Page Design & Development, Content Creation
Client
WNBL Deakin Melbourne Boomers
Client
After assisting the club through integrated digital marketing for game attendance, membership sales and their academy program in 2022, we developed a dedicated strategy to secure 2023 as the most successful year in the club’s history.
summary
Over 35,000 unique visitor visits during the season, over 483,964 impressions from the ad campaigns, maintained a low CPC of $0.54, achieved the highest volume of memberships ever sold, and the most sold-out home games in a season.
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